Publisher's Synopsis
Originally published by Stevenson, Inc., this practical resource presents new and creative ways for nonprofit organizations to connect with more members through their websites. It includes proven strategies to help attract more would-be members and great examples of member-related website features from a variety of nonprofit organizations and member associations.
Important topics covered include:
- Virtual chapters
- Personalized web pages
- Blogging
- Online member services
- Publicity
- Webcasts
- Member orientation materials
- Member publications
- Testimonials as advertising
- Virtual reunions
- Online video tours
- Social media
- Member polls
- Electronic banners
- Online discussions
- Online tools
- Virtual meetings
- Online communities
- E-mail communication
- Member benefits
- Online renewals
Please note that some content featured in the original version of this title has been removed in this published version due to permissions issues.
