Paperback (23 Nov 2020)
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The Practical Guide to Focus Groups incorporates ideas from both academic and commercial research, based on evidence from research methods literature, whilst also being practically-focused. The guide is intended as an introduction to setting up and conducting focus groups for people in a variety of roles and sectors.
| ISBN: | 9781716409295 |
| Publisher: | Lulu Press |
| Imprint: | Lulu.com |
| Pub date: | 23 Nov 2020 |
| Language: | English |
| Number of pages: | 76 |
| Weight: | 100g |
| Height: | 210mm |
| Width: | 148mm |
| Spine width: | 4mm |
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