Publisher's Synopsis
Do you know how to find out what people really want to buy? (Not what you think they want, not what they say they want, but what they really want?)
The secret is asking the right questions... and the right questions are not what you might expect.
Introducing Ask: the most powerful way to discover exactly what people want to buy, and how to give it to them - and in a way that makes people fall in love with you and your company.
The proven, repeatable (yet slightly counterintuitive) Ask Method has quietly generated over $100 million in online sales across 23 different industries, and counting. In this tell-all book, Ryan Levesque reveals this exact method step-by-step, as well as the unusual story behind its discovery.
Whether you're an aspiring Internet entrepreneur, advanced online marketer, or established business owner, this book will both inspire you and show you how to skyrocket your online income-while creating a mass of raving fans in the process-simply by asking the right questions in a surprisingly different way.
'Ryan has uncovered some enormous misunderstandings about human buying behavior and then utilized his neuroscience background to create this game-changing marketing and survey strategy. Before you finish the first third of the book, you'll be eager to jump ahead and implement his process immediately - it's that powerful!' - Annie Hyman Pratt, former CEO of The Coffee Bean and Tea Leaf and CEO of IMPAQ Entrepreneur Business Execution Systems
'Ask may be the most important book written for anyone who sells products or services directly to consumers since Breakthrough Advertising was published in 1966. Like that masterpiece, Ask gives us a new paradigm for understanding human behavior at the deepest level, which gives rise to a more intelligent and profitable way to sell almost anything. Ryan Levsque will go down in history as the marketer who used his background to change the way products and services are sold online.' - Brian Kurtz, business builder of Boardroom Inc. and serial direct marketer
