Publisher's Synopsis
Consumer Behaviour satisfies the need for a comprehensive, accessible and contemporary textbook which gives significant weighting to issues.
Consumer Behaviour A European Perspective
Paperback (07 Sep 1998)
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Book information
| ISBN: | 9780137519835 |
| Publisher: | Pearson Education |
| Imprint: | Financial Times/Prentice Hall |
| Pub date: | 07 Sep 1998 |
| DEWEY: | 658.8342 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 589 |
| Weight: | 1285g |
| Height: | 246mm |
| Width: | 189mm |
| Spine width: | 26mm |
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