Hardback (18 Sep 1998)
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Suitable for a basic strategy course, this text takes a resourse-based approach to developing corporate strategy. The authors incorporate 20 cases, from entrepreneurial start-up ventures to well-known large corporations, including multinational ones.
| ISBN: | 9780256178944 |
| Publisher: | Irwin |
| Imprint: | Irwin |
| Pub date: | 18 Sep 1998 |
| DEWEY: | 658.4012 |
| DEWEY edition: | 21 |
| Number of pages: | 764 |
| Weight: | 1430g |
| Height: | 241mm |
| Width: | 208mm |
| Spine width: | 33mm |
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