Corporate Strategy

Corporate Strategy

3rd Edition

Paperback (01 Feb 2005)

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Publisher's Synopsis

In the fast moving area of strategy, this text provides a comprehensive treatment of both rational and creative approaches to the subject. .With a teaching package that includes a lecturer's manual, PowerPoints, extra long cases, and an interactive website, Corporate Strategy provides the lecturer and student with a flexible learning resource.

Book information

ISBN: 9780273702108
Publisher: Pearson Education
Imprint: Financial Times/Prentice Hall
Pub date:
Edition: 3rd Edition
DEWEY: 658.4012
DEWEY edition: 22
Number of pages: 834
Weight: 1480g
Height: 247mm
Width: 190mm
Spine width: 30mm