Publisher's Synopsis
The DOOH Pocket Reference has been revised to reflect the latest Digital Out Of Home technologies aimed at marketing professionals, media agency professionals and the management on behalf of brands and services worldwide. Honest, accurate, direct road into the DOOH global landscape. The award winning Scott Anthony has been at the forefront of the DOOH sector being the first to market with Digiadvans, iKiosks and FleetScreen. "A perfect marketing tool for postgraduates, marketing professionals, media agencies and media owners."
