Publisher's Synopsis
The function of design is to communicate - whether it's about a product, concept or company. Every designer faces the problem of how to choose the right combination of elements to communicate tjhe message in the most stylish, original and effective manner. With 'Design and Layout: Understanding and Using Graphics', find out exactly how design works and how you can produce professional finished pieces.
This stimulating book approaches the subject in two comprehensive sections. Section one looks at basic design principles. Section two translates these into practice. Including many professional examples and hundreds of illustrations, this is an accessible and enjoyable aid for professionals and beginners alike.