Events Management

Events Management

Paperback (19 Oct 2001)

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Publisher's Synopsis

Exploring the concepts involved in planning events, this study is designed to develop an understanding of the key issues which include: management, logistics, staging, marketing, promotion and post-event evaluation.

Book information

ISBN: 9780750647960
Publisher: Butterworth-Heinemann
Imprint: Butterworth-Heinemann
Pub date:
DEWEY: 394.2068
DEWEY edition: 21
Number of pages: 321
Weight: 690g
Height: 246mm
Width: 189mm