Publisher's Synopsis
The recent disruptions caused by the COVID-19 pandemic have shaken the fundamental foundations of global business to their core, creating unprecedented challenges for management scholars and practitioners. In addition, over the past few decades, the general adoption of communication technologies and the evolving trends towards digitalization and Industry 4.0 have revolutionized the way organizations are managed and led. Business model innovation and the developing importance of sustainability have also emerged as strategic platforms for all types of organizations. Technology-led managerial transformation has now become critical for 21st century business.This book investigates four approaches in understanding the perspectives for integrating technology with holistic development: a Civilizational Approach, which integrates cultural, historical as well as geographical nuances in a way totally different from the Western positivistic models; a Stakeholder Approach, which involves moving away from a mere participant or observer role and embracing the 'Stakeholder' role; a Knowledge Partnership Approach, which lays the foundations of India's technology-led development through education, training, research and talent management; and a Strategic Development Approach, which unlocks the economic growth and wealth creation potential by keying marketing and branding at the ecosystem level.
