2nd Edition
Paperback (31 May 2000)
Not available for sale
Includes delivery to the United States
Out of stock
This book offers concise, stand-alone summaries of marketing principles, concepts, tools and techniques. It can be used as a quick primer for those new to the subject or as an aid for practising managers and those on short courses.
| ISBN: | 9780333764435 |
| Publisher: | Macmillan Business |
| Imprint: | Macmillan Business |
| Pub date: | 31 May 2000 |
| Edition: | 2nd Edition |
| DEWEY: | 658.8 |
| DEWEY edition: | 21 |
| Number of pages: | 294 |
| Weight: | 479g |
| Height: | 232mm |
| Width: | 156mm |
$1.47off
Paperback
Published 18 Jun 2020
Save $1.47
