Publisher's Synopsis
Customer experience is a top priority to businesses for the next 5 years and the reason is simple; the companies that focus on customer experience reduce churn and increase revenues - leading to higher profits! For many, customer service and customer experience are seemingly interchangeable. Yet, one is a single touchpoint with a brand, while the other impacts feelings and emotion, and encompasses the entire customer journey.
The customer experience impacts all areas of your business, but how do you get started?
This Practical Guide Teaches:
How to get the most out of every individual customer interaction
How real-time interaction management can help deliver profitable customer experiences How the TIPP Approach can transform your organization
How technology, intelligence, people, and process contribute to Real-time Interaction Management (RTIM) success
How to prepare, design, implement and optimize these systems within your organization
From aligning business operations and creating profitable interactions to building the RIGHT software platform and best possible systems to harvest solid, measurable business results -Intelligent Interactions will help grow your business by introducing customer-centric sales now when it matters MOST!
