Readings and Cases in Marketing Management

Readings and Cases in Marketing Management - The Irwin Series in Marketing

Paperback (28 Feb 1987)

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Book information

ISBN: 9780256031614
Publisher: Irwin
Imprint: Irwin
Pub date:
DEWEY: 658.8
DEWEY edition: 19
Language: English
Number of pages: 443
Weight: -1g