Publisher's Synopsis
Examine the ever-changing realm of retail sales with this all-inclusive handbook. In order to succeed in the always changing retail environment, this book gives both novices and seasoned professionals the knowledge they need to understand consumer behavior and develop efficient sales techniques. Learn the trade secrets of effective sales, make the most of technology, and modify your tactics to suit the needs of the market. For aspiring retail workers and business owners looking to improve sales performance, this book is indispensable as it is filled with practical examples and helpful advice.
