Scientific Advertising

Scientific Advertising In a Digital World

Paperback (01 Aug 2018)

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Publisher's Synopsis

Scientific Advertising in a Digital World, is based on the popular marketing book "Scientific Advertising" by Claude Hopkins (1928). Hopkins version was written in language of the period, using words which may be unfamiliar or have slightly different meaning than commonly used today. Hopkins is a recommend read by many advertising geniuses than any other advertisement book.

Book information

ISBN: 9780997644920
Publisher: Amazon Digital Services LLC - KDP Print US
Imprint: Barbara Aun Anderson
Pub date:
DEWEY: 659
Language: English
Number of pages: 118
Weight: 122g
Height: 198mm
Width: 129mm
Spine width: 6mm