Publisher's Synopsis
Joe is a hard-working salesman. He rises early, makes his calls, schedules meetings, and consistently puts in over 60 hours a week. Yet Joe has hit a roadblock. Despite his best efforts to succeed, he finds himself perpetually in the middle of the pack. He is going nowhere fast.
Then Joe met Brad.Brad, a seasoned salesman for over forty years, has found the ultimate roadmap to become the consummate salesman. Through his time tested Sales Playbook, Brad offers to show Joe what it means to find meaning in his career, achieve long-term goals, and find balance between life and work. Most importantly, Joe will learn how to develop and strengthen relationships so everyone wins. During these 17 days of meetings at a local coffee shop, the reader will become a "fly on the wall" as Brad mentors Joe. This book will equip the reader with a step-by-step process for what it truly means to go from Seller to Stellar. Joe's life is about to change. Yours will too!
