Selling the Invisible

Selling the Invisible A Field Guide to Modern Marketing

Paperback (15 Feb 2001)

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Publisher's Synopsis

This text contains dozens of bite-sized practical and intelligent strategies that will enhance the performance of any company in today's service-oriented market.

Book information

ISBN: 9781587990663
Publisher: Texere
Imprint: Texere
Pub date:
DEWEY: 658.8
DEWEY edition: 21
Number of pages: 252
Weight: -1g