Publisher's Synopsis
I'll level with you. If you're not working hard on your craft, your marketing and your business already, then this book isn't for you. Professional, technical and managerial skills are a non-negotiable part of your armoury. But they're only a passport. All they do is get you past the border check. And then? What happens next? There's a whole country to be explored, and no two people crossing the border will experience it in the same way. This is where this book can help you. Your mindset, attitudes, and even (whisper it) your world view will have a huge impact on the way you experience your destination. It's time to do some unpacking. And to begin our exploration.
