Publisher's Synopsis
FROM THE AUTHOR OF THE SUNDAY TIMES NUMBER ONE BESTSELLER THE ETYMOLOGICON.
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'An informative but highly entertaining journey through the figures of rhetoric . Mark Forsyth wears his considerable knowledge lightly. He also writes beautifully.' David Marsh, Guardian.�
Mark Forsyth presents the secret of writing unforgettable phrases, uncovering the techniques that have made immortal such lines as 'To be or not to be' and 'Bond. James Bond.'�
In his inimitably entertaining and witty style, he takes apart famous quotations and shows how you too can write like Shakespeare, Oscar Wilde or John Lennon.
�Crammed with tricks to make the most humdrum sentiments seem poetic or wise, The Elements of Eloquence reveals how writers through the ages have turned humble words into literary gold - and how you can do the same.