Publisher's Synopsis
This exhaustive study looks at the franchising side of the retail and hospitality sectors, especially food retailing and the hotel industry.
The Franchise Paradox New Directions, Different Strategies
Hardback (21 Aug 1997)
Not available for sale
Includes delivery to the United States
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Book information
| ISBN: | 9780304333684 |
| Publisher: | Cassell |
| Imprint: | Cassell |
| Pub date: | 21 Aug 1997 |
| DEWEY: | 381.13 |
| DEWEY edition: | 21 |
| Language: | English |
| Number of pages: | 640 |
| Weight: | 1161g |
| Height: | 244mm |
| Width: | 169mm |
| Spine width: | 41mm |
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