Hardback (30 Aug 1995)
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Public relations is a business function an organization cannot decide it does not want. This text provides a survey and analysis of PR, drawing on a variety of illustrations and case histories and referring to a range of techniques.
| ISBN: | 9780333609750 |
| Publisher: | Macmillan Business |
| Imprint: | Macmillan Business |
| Pub date: | 30 Aug 1995 |
| DEWEY: | 659.2 |
| DEWEY edition: | 20 |
| Language: | English |
| Number of pages: | 304 |
| Weight: | 561g |
| Height: | 234mm |
| Width: | 156mm |
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Published 18 Jun 2020
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