Publisher's Synopsis
- Personal anecdotes of Brad Keywell's business successes and failures are found throughout the book, giving the book an intimate feel
- Brad Keywell is co-founder of Groupon and founder of Chicago Ideas Week. He will use his large platform and extensive network to promote the book
- Sam Zell is a business legend and was Brad's mentor for 35 years. This book allows anyone to benefit from his lessons in business and life
- Book is designed in high-quality, gift packaging with bespoke illustrations throughout, making this the perfect graduation gift
