Publisher's Synopsis
As a marketer I have always been looking for novel ways to study this discipline. Not just that I have also been constantly trying to find new avenues to apply this knowledge to gain a better perspective.
Marketing has evolved to adapt to an increasingly online world with businesses following suit to incorporating the digital wave of marketing in their day to day operations At the onset, digital marketing may seem daunting. Whatever the reasons for you to delay jumping on this digital marketing bandwagon, you will eventually regret not embracing it sooner. The greatest advantage of using digital marketing is that it is scalable. You don't need to invest a huge sum of money to start and whatever you invest can be easily tracked and monitored through the help of analytics. This book is an attempt to highlight the top 5 digital marketing hacks for creating brands. It gives you an in-depth look at the hacks you can. use to deliver a rock solid digital marketing campaign. I hope you enjoy reading this book as much as I have enjoyed writing it for you ....
