Publisher's Synopsis
In today's increasingly international business world there is a pressing need for business people to be able to manage effectively across cultural barriers and to understand the dynamics of transcultural relationships.;"Transcultural Management" suggests practical ways in which companies should restructure and develop so that they can successfully operate across the barriers on a global scale.;Albert Koopman has many years of experience of managing in a particularly difficult multi-cultural work-place - South Africa - first as Managing Director of a large building materials merchant and then as a business consultant to a wide range of companies. His experience is arguably unique in that he was able, over the course of years, to change his company from a hierachical organization into a democratic and innovative workplace.;His experience and observations on managing strategic change should be of value to anyone managing in a multi-cultural environment or who trades internationally across cultures.
