Publisher's Synopsis
Almost as long as we've had things to sell, we've had advertisements trying to convince us to buy them-telling us not just that we want a product, but that we need it. This richly illustrated book draws on the British Library's remarkable collection of periodicals and vintage ephemera to present more than 200 classic advertisements. Bold claims, striking designs, and unforgettable images combine to shill for hats, boots, dresses, patent medicines, dance lessons, corsets, makeup, carriages, and oh, so much more. Page after page of innovative pitches will dazzle readers, opening up the past from a refreshingly new-and endlessly fascinating-angle.
Offering a unique introduction to the history of print culture in England, Try It! Buy It! reminds us that the roots of our modern consumer-crazed society run surprisingly deep, and that the desire for the fashionable and new has been with us for many generations. Read, enjoy, even marvel-but keep your hand on your wallet!
Offering a unique introduction to the history of print culture in England, Try It! Buy It! reminds us that the roots of our modern consumer-crazed society run surprisingly deep, and that the desire for the fashionable and new has been with us for many generations. Read, enjoy, even marvel-but keep your hand on your wallet!
