Publisher's Synopsis
The world is a scary place. And your brain is trying to make sense of it 24/7/365.Your brain also loves making shortcuts. Even if good judgement and logic is thrown out the window.Sometimes it doesn't have time to calculate all of the potential possibilities, outcomes, consequences, and results. So it makes a quick decision.And sometimes, that decision can be done too quickly.These quick judgements are called Cognitive Biases (or heuristics or logical fallacies)You will look back at the past and think you knew it all along. You will assume you know things going forward. You will make guesses about people or places when you have very little real world exposure to them. And 14 other massive brain failures you commit every single day.That's what this book aims to tackle: the 17 worst ways that your brain is ruining your life and your success.You will learn exactly what you're doing AND how to overcome each bias so you can become more successful, even if just by a little bit.You will also learn how YOU can overcome these biases so you can live a happier and more successful life.ABOUT THE AUTHOR: Alex Ogorek is a successful serial entrepreneur, author, gamer, software designer, and life coach. He has launched multiple businesses, and has coached dozens of peoples' careers over the years. Alex is a master of getting things done, and knows to act when the going gets tough. He has created a system that has gotten a 6-figure income, a solid marriage, and a healthy lifestyle for himself and for others. Alex loves to travel and be a part of innovative technologies
