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ISBN: 9780273717225 - Marketing Communications Marketing Communications
Chris Fill

ISBN10: 0273717227  ISBN13: 9780273717225
Publisher: Pearson Education Limited Financial Times Prentice Hall
Edition: 5th Revised edition
Format: Paperback
Publication date: 06 Feb 2009
Building on its established structure and reputation, the fifth edition of Marketing Communications is geared toward students studying marketing or business studies at undergraduate level and postgraduate students on marketing related programmes. More
ISBN: 9780273738442 - Essentials of Marketing Communications Essentials of Marketing Communications
Chris Fill

ISBN10: 0273738445  ISBN13: 9780273738442
Publisher: Pearson Education Limited Financial Times Prentice Hall
Format: Paperback
Publication date: 12 May 2011
Essentials of Marketing Communications offers a concise and student-friendly introduction to the principles and theories of marketing communications. Written in a lively and engaging style, the book provides you with a coherent and consistent... More
ISBN: 9780273704058 - Simply Marketing Communications Simply Marketing Communications
Chris Fill

ISBN10: 0273704052  ISBN13: 9780273704058
Publisher: Pearson Education Limited Financial Times Prentice Hall
Format: Paperback
Publication date: 13 Jul 2006
Provides an insight to the core concepts of Marketing Communications. This book sets out the essential themes, theories and topics which students encounter as they explore Marketing Communications. It is designed for students studying both... More
ISBN: 9780199579617 - Marketing Bestseller Marketing
Paul Baines, Chris Fill, Kelly Page

ISBN10: 019957961X  ISBN13: 9780199579617
Publisher: Oxford University Press
Edition: 2nd Revised edition
Format: Paperback
Publication date: 16 Dec 2010
This text combines a lively writing style with a diverse range of electronic tools guaranteed to excite and stimulate. Through providing interviews with real-life practitioners from organizations such as Innocent, Orange, HMV, and Oxfam... More
ISBN: 9780273727590 - Corporate Reputation Corporate Reputation
Chris Fill, Stuart Roper

ISBN10: 0273727591  ISBN13: 9780273727590
Publisher: Pearson Education Limited Financial Times Prentice Hall
Format: Paperback
Publication date: 07 Feb 2012
Why should and how can organisations manage their reputations? All organisations, the executives who direct them, the employees who create value and their stakeholders who influence them, all interact and can impact corporate reputation. More

£65.00
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ISBN: 9781906884543 - Business Marketing Face to Face Business Marketing Face to Face
Chris Fill, Scot McKee

ISBN10: 1906884544  ISBN13: 9781906884543
Publisher: Goodfellow Publishers Limited
Edition: 1st
Format: Hardback
Publication date: 28 Sep 2011
The once predictable world of business (B2B) marketing is changing. It is now a complex and challenging environment populated by an increasing number of channels, fast developing technology and the expectation that everything and everyone is... More

£29.99
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New & used from £35.10
ISBN: 9781906884550 - Business Marketing Face to Face Business Marketing Face to Face
Chris Fill, Scot McKee

ISBN10: 1906884552  ISBN13: 9781906884550
Publisher: Goodfellow Publishers Limited
Edition: 1st
Format: Paperback
Publication date: 29 Sep 2011
The once predictable world of business (B2B) marketing is changing. It is now a complex and challenging environment populated by an increasing number of channels, fast developing technology and the expectation that everything and everyone is... More

£25.99
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New & used from £14.37
ISBN: 9780750689670 - Marketing Communications Marketing Communications
Chris Fill, Graham Hughes

ISBN10: 0750689676  ISBN13: 9780750689670
Publisher: Taylor & Francis Ltd Butterworth-Heinemann Ltd
Edition: 2008-2009
Format: Paperback
Publication date: 21 Jul 2008
Offers companions to the Chartered Institute of Marketing (CIM) professional marketing qualifications. This title includes chapters that feature case studies, study tips and activities to test your learning and understanding. It offers online... More
ISBN: 9780199290437 - Marketing Marketing
Paul Baines, Chris Fill, Kelly Page

ISBN10: 0199290431  ISBN13: 9780199290437
Publisher: Oxford University Press
Format: Paperback
Publication date: 06 Mar 2008
Marketing is the first truly integrated print and electronic learning package for introductory marketing modules. It comprises: a textbook packed with learning features, combining authority and a lively and engaging writing style and a diverse... More

£45.99
Out of print

New & used from £197.37
ISBN: 9781405873086 - Marketing Communications Marketing Communications
Chris Fill

ISBN10: 1405873086  ISBN13: 9781405873086
Publisher: Pearson Education Limited Financial Times Prentice Hall
Edition: 4th Revised edition
Format: Multimedia Item
Publication date: 14 Jun 2007
Relied upon by undergraduates and CIM students, this is an essential text just got even better in the new enhanced media edition. This includes a new chapter on e-communications, interviews with Chris Fill to introduce each part of the book... More