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Sales and Selling

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£6.99
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ISBN: 9781444159646 - Market Research in a Week Market Research in a Week
Polly Bird

ISBN10: 144415964X  ISBN13: 9781444159646
Publisher: Hodder Education Teach Yourself Books
Format: Paperback
Publication date: 27 Apr 2012
Learn in a week, what the leading experts on market research learn in a lifetime. The ability to research the market for a product or service is crucial for anyone who wants to advance their career. Written by Judy Bartkowiak, a leading expert on... More

£52.99
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ISBN: 9780273767312 - Consumer Behavior Consumer Behavior
Michael Solomon

ISBN10: 0273767313  ISBN13: 9780273767312
Publisher: Pearson Education Limited
Edition: Global ed of 10th revised ed
Format: Paperback
Publication date: 27 Mar 2012
For undergraduate and MBA courses in consumer behavior. Solomon goes beyond the discussion of why people buy things and explores how products, services, and consumption activities contribute to shape people's social experiences. More

£16.99
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ISBN: 9781118108000 - Scammed Scammed
Christopher Elliott

ISBN10: 1118108000  ISBN13: 9781118108000
Publisher: John Wiley & Sons Inc
Format: Hardback
Publication date: 27 Jan 2012
Once upon a time store prices were simple and fair, businesses stood behind their products with guarantees free of fine print and loopholes, and companies genuinely seemed to care about their valued customers - but those days are long gone. More

£11.99
In stock

ISBN: 9781935439370 - The Waste Makers The Waste Makers
Vance Packard

ISBN10: 1935439375  ISBN13: 9781935439370
Publisher: Ig Publishing
Format: Paperback
Publication date: 15 Dec 2011

£60.00
In stock

ISBN: 9780230280212 - Networked Consumers Networked Consumers
Steven Silver

ISBN10: 0230280218  ISBN13: 9780230280212
Publisher: Palgrave Macmillan
Format: Hardback
Publication date: 15 Dec 2011
Personal consumption accounts for two thirds of GDP, yet recent economic events have emphasised our limited ability to translate consumption patterns into policy. Steven Silver analyses this understudied area, exploring the network memberships... More

£16.99
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ISBN: 9781118077559 - The End of Business As Usual The End of Business As Usual
Brian Solis

ISBN10: 1118077555  ISBN13: 9781118077559
Publisher: John Wiley & Sons Inc
Format: Hardback
Publication date: 18 Nov 2011
It's an era of business and consumerism - and you play a role in defining it. Today's biggest trends the mobile web, social media and real-time have produced a consumer landscape. This title explores this complex information revolution... More

£10.99
In stock

ISBN: 9780809026890 - As China Goes, So Goes the World As China Goes, So Goes the World
Karl Gerth

ISBN10: 0809026899  ISBN13: 9780809026890
Publisher: Hill & Wang Inc.,U.S.
Format: Paperback
Publication date: 11 Nov 2011

£9.99
In stock

ISBN: 9780307450395 - Why She Buys Why She Buys
Bridget Brennan

ISBN10: 0307450392  ISBN13: 9780307450395
Publisher: Random House USA Inc Crown Publishing Group, Division of Random House Inc
Format: Paperback
Publication date: 05 Oct 2011

£68.99
In stock

ISBN: 9781848728523 - Transformative Consumer Research for Personal and Collective Well-Being Transformative Consumer Research for Personal and Collective Well-Being
David Glen Mick, Simone Pettigrew, Cornelia Pechmann, Julie L Ozanne

ISBN10: 1848728522  ISBN13: 9781848728523
Publisher: Taylor & Francis Ltd Routledge Academic
Format: Hardback
Publication date: 05 Jul 2011
Daily existence is more interconnected to consumer behaviors than ever before, encompassing many issues of well-being. Problems include unhealthy eating; credit card mismanagement; alcohol, tobacco, pornography, and gambling abuse; marketplace... More

£16.99
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ISBN: 9780745643304 - Consumer Culture Consumer Culture
Celia Lury

ISBN10: 0745643302  ISBN13: 9780745643304
Publisher: John Wiley and Sons Ltd Polity Press
Format: Paperback
Publication date: 05 Apr 2011
* Second edition of a popular and lively introduction to the nature and role of consumption in modern societies. * Includes new chapters on branding and the rise of ethical consumption. * Reveals the central role consumer culture plays in... More