BOOKS EBOOKS RARE BOOKS CLASSICAL CDs DVDs PRINTED MUSIC PODCASTS OFFERS

 

General Books

Refine your search:

 

£39.99
In stock

ISBN: 9780415521680 - Financial Services Marketing Financial Services Marketing
Christine Ennew, Nigel Waite

ISBN10: 0415521688  ISBN13: 9780415521680
Publisher: Taylor & Francis Ltd Routledge
Edition: 2nd Revised edition
Format: Paperback
Publication date: 09 May 2013
This new edition balances the theoretical and the practical for advanced undergraduates, those specialising in financial services at postgraduate level, individuals undertaking professional courses such as those offered by the IFS School of... More

£70.00
In stock

ISBN: 9780230391130 - Cross-Cultural Communication Cross-Cultural Communication
Brian J Hurn, Barry Tomalin

ISBN10: 0230391133  ISBN13: 9780230391130
Publisher: Palgrave Macmillan
Format: Hardback
Publication date: 07 May 2013
A comprehensive survey of the key areas of research in cross-cultural communication, based on the authors' experience in organizing and delivering courses for undergraduate and postgraduate students and in business training in the UK and overseas. More

£19.99
In stock

ISBN: 9780749466763 - The Complete Marketer The Complete Marketer
Malcolm McDonald, Mike Meldrum

ISBN10: 0749466766  ISBN13: 9780749466763
Publisher: Kogan Page Ltd
Format: Paperback
Publication date: 03 May 2013
A source of hard intelligence about the marketing discipline, broken down into over 60 constituent chapters - including internet marketing, understanding consumers, market audits, segmentation, advertising and PR, and managing a sales team. More

£19.99
In stock

ISBN: 9780385346948 - Driving Loyalty Driving Loyalty
Kirk Kazanjian

ISBN10: 0385346948  ISBN13: 9780385346948
Publisher: Random House USA Inc Crown Publishing Group, Division of Random House Inc
Format: Hardback
Publication date: 03 May 2013

£14.99
In stock

ISBN: 9780071806091 - Think Like a Rock Star: How to Create Social Media and Marketing Strategies Think Like a Rock Star: How to Create Social Media and Marketing Strategies
Mack Collier

ISBN10: 0071806091  ISBN13: 9780071806091
Publisher: McGraw-Hill Education - Europe McGraw-Hill Professional
Edition: 2nd
Format: Paperback
Publication date: 01 May 2013
Shows you how to connect and engage with customers both online and offline to create a fan-centric brand using case studies of rock stars, including: Taylor Swift - who cultivates an army of devoted fans by constantly devising amazing experiences... More

£13.99
In stock

ISBN: 9780814432457 - Get Clients Now! Get Clients Now!
C J Hayden

ISBN10: 081443245X  ISBN13: 9780814432457
Publisher: Amacom
Edition: 3rd Revised edition
Format: Paperback
Publication date: 01 May 2013
Using a simple cookbook model, this book helps readers identify the ingredients missing from their marketing activities, select the right strategies and tools from a menu of options, and create a completely customized action plan. It also helps... More

£19.99
In stock

ISBN: 9780071800716 - What Every Angel Investor Wants You to Know: An Insider Reveals How to Get What Every Angel Investor Wants You to Know: An Insider Reveals How to Get
Brian Cohen, John Kador

ISBN10: 0071800719  ISBN13: 9780071800716
Publisher: McGraw-Hill Education - Europe McGraw-Hill Professional
Format: Hardback
Publication date: 01 May 2013
Smart funding is waiting for smart founders. Raising funds is all about connecting with the investor who's right for you. This title shows you how to succeed. It offers soup-to-nuts guidance for any entrepreneur seeking to launch an invention... More

£8.99
In stock

ISBN: 9780071810081 - Perfect Phrases for Sales Referrals: Hundreds of Ready-to-Use Phrases for Perfect Phrases for Sales Referrals: Hundreds of Ready-to-Use Phrases for
Jeb Brooks, Marty Scirratt

ISBN10: 0071810080  ISBN13: 9780071810081
Publisher: McGraw-Hill Education - Europe McGraw-Hill Professional
Format: Paperback
Publication date: 01 May 2013
Provides salespeople with the right words at the right time in every situation. This title presents hundreds of hundreds of time-saving tips and ready-to-use phrases in a quick-access format that's ideal for salespeople on the go. It contains... More

£12.99
In stock

ISBN: 9780071791663 - Beyond Referrals: How to Use the Perpetual Revenue System to Convert Beyond Referrals: How to Use the Perpetual Revenue System to Convert
William Cates

ISBN10: 0071791663  ISBN13: 9780071791663
Publisher: McGraw-Hill Education - Europe McGraw-Hill Professional
Edition: 2nd
Format: Paperback
Publication date: 01 May 2013
You face four hurdles to gaining new clients: finding enough of the right prospects, getting their attention, making the sale, and multiplying your clients through referrals. While referrals are important, they're not the endgame. This title helps... More

£60.00
In stock

ISBN: 9781409448563 - Marketing High Profit Product/Service Solutions Marketing High Profit Product/Service Solutions
Roger More

ISBN10: 1409448568  ISBN13: 9781409448563
Publisher: Ashgate Publishing Group Ashgate Publishing Limited
Edition: New edition
Format: Hardback
Publication date: 28 Apr 2013
Marketing High Profit Product/Service Solutions addresses one of the most exciting and growing strategic marketing opportunities facing product and service companies - 'bundling'. Many customers want bundled products and services which represent... More