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ISBN: 9781595580245 - Amazonia
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Amazonia

Five Years at the Epicenter of the Dot.Com Juggernaut

James Marcus

ISBN: 9781595580245
Format: Paperback
Publisher:The New Press
Edition: New edition


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James Marcus, hired as the fifty-fifth employee by Amazon.com in 1996, looks back a decade later at the ecstatic rise, dramatic fall, and remarkable comeback of the consummate symbol of late 1990s' America. This first paperback edition includes a new afterword discussing recent developments at the world's leading e-tailer, as well as a conversation between the author and renowned Wall Street analyst Henry Blodget, famous for predicting the meteoric rise in Amazon's stock.

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Looking back after half a decade, the ecstatic rise, dramatic fall, and remarkable comeback of Amazon.com can be viewed simultaneously as a paean to the internet age, a cautionary tale of heedless investment, and the consummate symbol of the unprecedented phenomenon that was American in the late 1990s. In 1996 James Marcus was hired as Amazon's 55th employee, giving him a ringside seat for observing "how it was to be in the right place (Seattle) at the right time (the 90s)" (Chicago Reader) inside a company that would come to represent for many the great optimism (and even greater disappointment) of the period. From the fascinating account of his first interview with Jeff Bezos to his description of the bizarre, Nordic-style company retreats, Marcus's tale "brims with fascinating Amazoniana" (Los Angeles Times). But more than that, in the tradition of the most noteworthy and entertaining memories of recent years, Marcus offers us "a clear-eyed, first person account, rife with digressions of the larger cultural meaning throughout" (Newsday).
 
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