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Bruce L. Katcher, Adam Snyder
ISBN: 9780814414361
Format: Paperback
Publisher:Amacom
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Even though establishing yourself as a consultant can be risky, with some first-rate advice behind your decision making, you'll be able to hit the ground running. This resource offers you help whether you are a beginner just starting your practice or a veteran looking for ways to invigorate your business.
It's every working stiff's fantasy: I want to be my own boss. And even though establishing yourself as a consultant can be risky, with some first-rate advice behind your decision making, you'll be able to hit the ground running. "An Insider's Guide to Building a Successful Consulting Practice" is an invaluable resource whether you are a beginner just starting your practice or a veteran looking for ways to invigorate your business.
| ISBN | 0814414362 | | Pages | 272 | | ISBN13 | 9780814414361
(What's this?) | | Weight (grammes) | 340 | | Publisher | Amacom | | Published in | New York | | Imprint | Amacom | | Height (mm) | 226 | | Format | Paperback | | Width (mm) | 154 | | Publication date | 01 Mar 2010 | | Spine width (mm) | 23 | | DEWEY | 001 | | Academic level | Professional / Scholarly | | DEWEY edition | DC22 | |
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| Ch. 1 | | Deciding Which Is Best for You: Employee, Contractor, or Consultant | | 2 | | Ch. 2 | | Understanding the Economic Realities of Independent Consulting | | 15 | | Ch. 3 | | Focusing Your Work on a Specific Problem or Niche | | 27 | | Ch. 4 | | Choosing a Business Model | | 34 | | Ch. 5 | | Establishing Your Credibility | | 59 | | Ch. 6 | | Developing and Implementing a Marketing Plan | | 68 | | Ch. 7 | | Marketing Directly to Prospects | | 79 | | Ch. 8 | | Marketing Your Services Through Writing | | 95 | | Ch. 9 | | Marketing Your Consulting Through Speaking | | 117 | | Ch. 10 | | Maintaining Your Visibility | | 126 | | Ch. 11 | | Marketing Your Services Through Networking | | 143 | | Ch. 12 | | Selling Your Consulting Services | | 152 | | Ch. 13 | | Writing Proposals That Lead to Business | | 163 | | Ch. 14 | | Delivering Tangible Results | | 172 | | Ch. 15 | | Make Certain Your Recommendations are Implemented | | 178 | | Ch. 16 | | Maximizing the Value of Networking Meetings | | 184 | | Ch. 17 | | Marketing Even When You're Busy | | 189 | | Ch. 18 | | Losing Your Motivation | | 196 | | Ch. 19 | | Becoming Lonely | | 200 | | Ch. 20 | | Diluting Your Business Model | | 205 | | Ch. 21 | | Charging Too Little | | 210 | | Ch. 22 | | Chasing Prospects | | 215 | | Ch. 23 | | Taking Stock of What's Working and What's Not | | 222 | | Ch. 24 | | Establishing a Board of Advisers | | 227 | | Ch. 25 | | Conducting Research | | 232 | | | More... | | |
"If, like many in the current economy, you've been considering striking out on your own as a consultant, "An Insider's Guide to Building a Successful Consulting Practic"e should be a must-read" --"Accounting Today"  Be the first to write a customer review
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