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ISBN: 9781576752548 - Catch!
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Catch!

A Fishmonger's Guide to Greatness

Cyndi Crother, etc.

ISBN: 9781576752548
Format: Hardback
Publisher:Berrett-Koehler
Edition: illustrated edition
Also available as an eBook


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This work tells the real story of Seattle's Pike Place Fish Market. It shows how these 18 crewmembers transformed from ordinary to great through their work at Pike Place Fish. Their individual stories should inspire readers to create new possibilities in their own lives.

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The Pike Place fishmongers are almost as famous as the market they work at, lovingly profiled in the media and treasured by those who watch them go about their work each day with style and smiles. In "Catch!, Cyndi Crother tells their story--or rather, lets them tell it, in this unusual combination of oral biography and business blueprint. Using the fishmongers' examples, letting them explain their work lives and their personal lives, the book explores the issues of goals--both financial and humanitarian--and intention, showing how the crew itself creates these goals in collaboration with management to everyone's satisfaction. "Catch! examines the power of possibility, taking such guiding principles as coaching and acknowledgement that are lacking into many businesses and showing that readers too can be the prime movers in their own experience.
 
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