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How to Win Employee Support for New Business Directions
T.J. Larkin, Sandar Larkin
ISBN: 9780070364523
Format: Hardback
Publisher:McGraw-Hill Education - Europe
Edition: 2nd
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Any time your company decides to make a major organizational change - whether it's a new emphasis on customer service, quality management, restructuring, or downsizing - your job is to get the message through to your employees, and enlist their support and cooperation…
When a company decides to make a major organizational change - whether it's a new emphasis on customer service, quality management, restructuring or downsizing - managers must get the message through to front-line employees, and enlist their support...or the changes will create more turmoil than progress. Written for busy managers at all levels, this book offers specific prescriptions for effecting successful change centered around three guiding principles: conveying the message through supervisors, communicating face-to-face, and making the changes relevant to each work area. In addition, a variety of helpful forms, checklists, sample communications, and surveys help managers to quickly put the principles into action.
| ISBN | 0070364524 | | Pages | 252 | | ISBN13 | 9780070364523
(What's this?) | | Volumes | 1 | | Publisher | McGraw-Hill Education - Europe | | Weight (grammes) | 518 | | Imprint | McGraw-Hill Professional | | Published in | New York | | Format | Hardback | | Height (mm) | 235 | | Publication date | 01 Feb 1994 | | Width (mm) | 162 | | Library of Congress | HF5549.5.C | | Spine width (mm) | 21 | | DEWEY | 658.4 | | Academic level | Professional / Scholarly | | DEWEY edition | DC12A | |
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| | | Preface | | | | | | Introduction | | | | 1 | | Target Supervisors | | 1 | | 2 | | Don't Go Directly to the Front Line | | 12 | | 3 | | Don't Trickle Down through Middle Management | | 19 | | 4 | | Middle Managers: Improving Their Communication | | 27 | | 5 | | Communicating Customer Service | | 40 | | 6 | | Communicating New Technology | | 48 | | 7 | | Communicating a Downsizing | | 61 | | 8 | | Communication Training Is Not the Answer | | 75 | | 9 | | Making Supervisors Number One Priority | | 81 | | 10 | | If It's Not Face-to-Face, It's Not Communication | | 86 | | 11 | | Video | | 96 | | 12 | | Briefing Meetings | | 107 | | 13 | | Company Newspaper | | 117 | | 14 | | Suggestion Schemes | | 126 | | 15 | | Employee Attitude Surveys | | 134 | | 16 | | Putting Your Communication to the Test | | 144 | | 17 | | Your Employees Don't Care About the Company | | 152 | | 18 | | Communicating Quality: Better or Worse Than Competitor's | | 165 | | 19 | | Communicating Quality: Looking In-House | | 175 | | 20 | | Communicating Customer Service Performance | | 185 | | 21 | | Stop Communicating Values | | 209 | | 22 | | If You're the Boss, Communicate Performance | | 220 | | 23 | | How to Communicate When Everything Is Uncertain | | 227 | | | | Appendix | | 239 | | | | Glossary | | 245 | | | More... | | |
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