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How to Create Effective Graphics for Diverse Ethnic Groups
Ronnie Lipton
ISBN: 9781581801941
Format: Hardback
Publisher:F&W Publications Inc
Edition: illustrated edition
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This text shows designers how to create effective advertisements and designs for other groups by understanding which symbols, images, colours and typography they find most appealing. It features examples, case studies, before and after comparisons and dos and don'ts.
Designing Across Cultures shows designers how to create effective advertisements and designs for other groups by understanding which symbols, images, colours and typography they find most appealing - and which they don't! Freelancers and agencies alike will find this book invaluable! It features examples, case studies, before & after comparisons, and the dos and don'ts of designing for other cultures. Also included are interviews with the heads from some of the leading agencies, providing even more great advice for designers.
| ISBN | 1581801947 | | Pages | 192 | | ISBN13 | 9781581801941 (What's this?) | | Volumes | 1 | | Publisher | F&W Publications Inc | | Weight (grammes) | 1075 | | Imprint | How Design Books | | Published in | Ohio | | Format | Hardback | | Height (mm) | 279 | | Publication date | 31 Mar 2002 | | Width (mm) | 216 | | Library of Congress | NC998.5.A1 | | Spine width (mm) | 20 | | DEWEY | 741.6 | | Academic level | General | | DEWEY edition | DC21 | |
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How to create effective advertisements and designs for other groups by understanding which symbols, images, colours and typography they find most appealing.  Be the first to write a customer review
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