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The new South African edition of Tubbs and Moss offers examples, applications and cases tailored to the local market whilst retaining the successful focus on the principles and contexts of communication studies. The authors link theory and research with fundamental concepts and create plentiful opportunities for students to apply their understanding and develop useful communication skills. The new edition is fully updated with the most up to date research and examples, with a strong focus on cultural diversity, technology and local applications.
| ISBN | 0077134516 | | Publication date | 01 Jun 2012 | | ISBN13 | 9780077134518 (What's this?) | | DEWEY | 302.2 | | Publisher | McGraw-Hill Education - Europe | | DEWEY edition | DC23 | | Imprint | McGraw Hill Higher Education | | Published in | London | | Format | Paperback | | Academic level | Tertiary education |
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PART 1: PRINCIPLES Chapter 1: The process of human communication Chapter 2: Person Perception Chapter 3: The verbal message Chapter 4: The non-verbal message Chapter 5: Listening Chapter 6: Conflict and negotiation Chapter 7: Ethics and communication Chapter 8: Relationships in process PART 2: CONTEXTS Chapter 9: Interpersonal communication Chapter 10: Intercultural communication Chapter 11: Small-group communication Chapter 12: Public communication Chapter 13: Organisational communication Chapter 14: Mass communication and the new technologies Chapter 15: Interviewing
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