Looking Closer

Critical writings on graphic design with essays by some of the leaders in the design industry.

ISBN	1880559153	Pages	256
ISBN13	9781880559154 (What's this?)	Volumes	1
Publisher	Allworth Press,U.S.	Weight (grammes)	445
Imprint	Allworth Press,U.S.	Published in	New York
Format	Paperback	Series ISSN	01
Publication date	11 Dec 1995	Series title	Looking Closer
Non-book description	2 v. ;	Height (mm)	254
Writer of introduction	Steven Heller (Senior Art Director, "New York T imes" and Editor, AIGA	Width (mm)	170
Library of Congress	NC997.L63	Spine width (mm)	14
DEWEY	741.6	Academic level	General
DEWEY edition	DC20

		Acknowledgements
		Introduction by Steven Heller
		A Natural History of Typography by J. Abbott Miller and Ellen Lupton		19
		Good History/Bad History by Tibor Kalman and J. Abbott Miller and Karrie Jacobs		25
		The Time Machine by Steven Heller		34
		Morality and Myth: The Bauhaus Reassessed by Dietmar R. Winlker		38
		Some Thoughts on Modernism, Past, Present, and Future by Milton Glaser and Ivan Chermayeff and Rudolf deHarak		43
		Rethinking Modernism, Revising Functionalism by Katherine McCoy		49
		Long Live Modernism! by Massimo Vignelli		51
		Life, Style, and Advocacy by Dan Friedman		52
		On Overcoming Modernism by Lorraine Wild		55
		On White Space: When Less is More by Keith Robertson		61
		Kicking Up a Little Dust by Michael Dooley		66
		Starting from Zero by Keith Robertson		77
		Pictures, Phonemes, and Typography by Marc Treib		81
		Type and Deconstruction in the Digital Era by Rick Poynor		83
		Logos, Flags, and Escutcheons by Paul Rand		88
		Reading Outside the Grid: Designers and Society by Frances Butler		91
		The Written Word: The Designer as Executor, Agent, and Provocateur by William Drenttel		97
		I Like the Vernacular... Not by Jeffery Keedy		101
		Low and High: Design in Everyday Life by Ellen Lupton		104
		Legible? by Gerard Unger		108
		A Brave New World: Understanding Deconstruction by Chuck Byrne and Martha Witte		115
		Typefaces are Rich with the Gesture and Spirit of Their Own Era by Michael Rock		122
		More...

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Critical Writings on Graphic Design