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Stand Out in Any Crowd
Sam Horn
ISBN: 9780399532764
Format: Hardback
Publisher:Penguin Putnam Inc
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An inspirational handbook introduces the POP! process--to make messages Purposeful, Original, and Pithy--in order to promote one's ideas successfully, discussing such concepts as Muse It or Lose It, the Eureka Moment, the Jerry Maguire Rule, Contra-Brand, and Idea Chemistry.
An inspirational handbook introduces the POP! process--to make messages Purposeful, Original, and Pithy--in order to promote one's ideas successfully, discussing such concepts as Muse It or Lose It, the Eureka Moment, the Jerry Maguire Rule, Contra-Brand, and Idea Chemistry.
| ISBN | 0399532765 | | DEWEY edition | DC22 | | ISBN13 | 9780399532764
(What's this?) | | Pages | 224 | | Publisher | Penguin Putnam Inc | | Volumes | 1 | | Imprint | Perigee Books,U.S. | | Weight (grammes) | 367 | | Format | Hardback | | Height (mm) | 209 | | Publication date | 02 Oct 2006 | | Width (mm) | 139 | | Library of Congress | 2006018178 | | Spine width (mm) | 25 | | DEWEY | 651.7 | | Academic level | Professional / Scholarly |
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