NEW PERSPECTIVES: PORTFOLIO PROJECTS FOR BUSINESS COMMUNICATION, Second Edition, teaches students how to communicate effectively in today's constantly changing business environment. By solving realistic business case problems, students learn how to create a wide range of business documents and oral presentations, use technology to communicate effectively, address the needs of diverse audiences, and consider the ethical implications of their communication practices.
| ISBN | 1439037469 | | Volumes | 1 | | ISBN13 | 9781439037461
(What's this?) | | Weight (grammes) | 620 | | Publisher | Cengage Learning, Inc | | Published in | Mason, OH | | Imprint | South-Western | | Series title | New Perspectives Series | | Format | Paperback | | Height (mm) | 272 | | Publication date | 14 May 2009 | | Width (mm) | 213 | | DEWEY | 658.45 | | Spine width (mm) | 13 | | DEWEY edition | DC22 | | Academic level | Professional / Scholarly | | Pages | 296 | |
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Project 1. Business Communications Overview. Project 2. Email. Project 3. Memos. Project 4. Everyday Letters. Project 5. Sales Letters. Project 6. Negative News Messages. Project 7. Press Releases. Project 8. Proposals. Project 9. Reports. Project 10. Newsletters. Project 11. Brochures. Project 12. Posters, Flyers, Advertisements. Project 13. Web Content. Project 14. Job Search Documents. Project 15. Presentation Planning. Project 16. Persuasive Presentations.
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