Now available in paperback, Poster-Art explores the exciting area of poster design in what is an essential examination of everything that goes into making a poster what it is. It looks at how the colour, artwork and typography are used to achieve a successful design, which must be attention grabbing, succinct, convincing and memorable. Poster-Art showcases an international collection of graphic design in this continually developing area. From mass-market designs to exclusive, limited-edition works, the book explores both the creative inspiration behind the work, as well as looking at the practical considerations. Through its detailed analyses of real work, Poster-Art leaves no stone unturned in its exploration of the intriguing world of poster design.