|
|
Building Business Bric by Brick
Stefano Pelle
ISBN: 9780761935575
Format: Paperback
Publisher:SAGE Publications Inc
Also available as an eBook
Write a review
Balancing experience with theory and a wealth of data, this book contains the practical insights and perspective that will be invaluable to business leaders - those looking to invest as well as those already operating in emerging markets - and students, as well as the general reader.
The rising power of emerging economies is analyzed in this volume which focuses on Brazil, Russia, India and China in order to understand market opportunites and issues relevant to doing business in these countries. After defining an emerging market, the author examines the operative environment of such economies and identifies some common problems. He describes key elements of a successful and profitable business model for emerging economies and looks at important issues involved, including: cultural gaps and extensive dependence on expatriates; characteristics of the workforce; external factors influencing business; red tape and corruption; corporate social responsibility; and sustainability of economic development.
| ISBN | 0761935576 | | Pages | 248 | | ISBN13 | 9780761935575
(What's this?) | | Volumes | 1 | | Publisher | SAGE Publications Inc | | Weight (grammes) | 268 | | Imprint | SAGE Publications Inc | | Published in | Thousand Oaks | | Format | Paperback | | Series title | Response Books | | Publication date | 11 Jan 2007 | | Height (mm) | 218 | | Library of Congress | 2006033884 | | Width (mm) | 104 | | DEWEY | 330.9 | | Spine width (mm) | 17 | | DEWEY edition | DC22 | | Academic level | Tertiary education, Professional / Scholarly |
|
| |
| 1 | | What is an emerging market? | | 15 | | 2 | | Starting off | | 43 | | 3 | | Working environment | | 56 | | 4 | | Building the business model | | 105 | | 5 | | The importance of ethics | | 144 | | 6 | | Emerging global challengers | | 173 |
|
|
|
|
|
Enlarge
