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ISBN: 9780091735777 - Upside Downside  Enlarge Bookmark and Share

Upside Downside

How to Take the Sting Out of Business Risk

Jonathan Andrews

ISBN: 9780091735777
Format: Paperback
Publisher:Cornerstone
Edition: New edition


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This book is a guide to the assessment of potential benefits versus the risk factor in any decision-making in business. It covers the areas of start-up, new product development, competition, merger and acquisition and is written in a non-mathematical style.

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This book is a guide to the assessment of potential benefits versus the risk factor in any decision-making in business. It covers the areas of start-up, new product development, competition, merger and acquisition and is written in a non-mathematical style.
 
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