Publisher's Synopsis
The 2008 global financial crisis and the concurrent rise of the platform economy have had profound effects on the banking sector. Over the past decade and a half, banking leaders have had to contend with rapidly evolving regulatory, technological, and competitive forces. The pace of technological change has been formidable with advances in artificial intelligence, cloud computing, and blockchain technology. These forces have brought to the forefront new managerial imperatives that banking leaders have to make sense of as they strategise in light of these unfolding new realities.
Banking in the Age of the Platform Economy explores the strategies that managers and leaders at banks and other financial institutions have adopted in response to the rise of the platform economy, the new forces of interdependence that it entails, and the risks/opportunities involved in cocreating value with external stakeholders.
With its discussion of the strategies of interdependence and value cocreation that the top twenty banks in Europe adopted between 2008 and 2019, this book is essential reading for academics, banking and fintech professionals, and management consultants that advise banks and fintechs.
