#Hooked

#Hooked Why Cute Sells... And Other Marketing Magic That We Just Can't Resist

1st Edition

Paperback (16 May 2016)

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Publisher's Synopsis

In this insightful, engaging and entertaining book, you will learn the amazing secrets of effective communication gleamed in recent years from neuroscience and behavioural economics. You'll discover 8 simple rules that you can effectively, simply apply to your business and work so your messages are never ignored.

Book information

ISBN: 9781292074429
Publisher: Pearson Education
Imprint: Pearson Business
Pub date:
Edition: 1st Edition
DEWEY: 658.80019
DEWEY edition: 23
Language: English
Number of pages: 208
Weight: 398g
Height: 156mm
Width: 234mm
Spine width: 15mm