Publisher's Synopsis
Focusing on the key aspects of setting up an export operation, this text demonstrates how export decisions are actually made and justified financially.
Principles of International Marketing - Institute of Export
Paperback (13 Jun 1994)
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Book information
| ISBN: | 9780631192510 |
| Publisher: | Wiley |
| Imprint: | Wiley Blackwell |
| Pub date: | 13 Jun 1994 |
| DEWEY: | 658.848 |
| DEWEY edition: | 20 |
| Language: | English |
| Number of pages: | 189 |
| Weight: | 312g |
| Height: | 227mm |
| Width: | 155mm |
| Spine width: | 17mm |
